Posted by Barnardo's on August 8th, 2011.
Internships
Location: East London
Closing Date: September 7th, 2011
Job Description
Innovation is the fore of creative thinking. It is about taking an insight, making it into an idea and selling that idea in a way that has instant impact. If you join the innovations team at Barnardo's you will be at the cutting edge of fundraising and business change.
The Innovation Team works across Barnardo's Fundraising teams on new large scale fundraising campaigns, events and products. The team work with external creative agencies to develop new products, events and campaigns which they research, test, market, evaluate and launch.
This role will involve working on one new innovative product during its test and evaluation phase. You will manage the new product Twitter account on a daily basis. You will engage with our supporters in a relevant, interesting and creative way. You will be involved in the planning of a social media campaign that you will then run as part of your time at the organisation. You will also learn about the effectiveness of Facebook ads and manage the reporting on effectiveness during your time at the organisation. As well as a specific social media angle you will be involved in all aspects of marketing, planning, engagement with our supporters and evaluation of the product.
You will work with Barnardo's three days a week and with our creative agency two days a week (Hoxton). The agency you will be placed with are a creative agency with a strong new media advertising background who will work with you to further your new media knowledge. This is a unique opportunity to gain new media experience in a charity and agency setting.
This is a new internship role at Barnardo's and one which will give the right person fantastic experience in all areas of Barnardo's fundraising. There are opportunities to get involved in events planning, campaign management, social corporate engagement, marketing strategy writing and creative work. If you are an insightful independent worker who wants to work at the fore of new ideas generation then this is the role for you! You do not have to have innovations experience to apply for this role - but you do need strong new media experience in both Twitter and Facebook.
Key activities:
You will manage a product Twitter account on a day to day basis
You will plan, coordinate and run a social media campaign
You will instigate innovative ways of engaging with our supporters within a new media framework
You will be involved in events planning and events realisation, campaign management, marketing and creative work.
Gain insight into major charity and how it plans it's new fundraising schemes and strategies across the organisation
Feed into a bi weekly online communication in which you will assess external market trends and feed these to all teams in fundraising.
Understanding of budget analysis
Working with stakeholders from multiple areas of the business in a professional, timely and effective manner
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