Posted by William Reed Business Media on September 29th, 2011.
Graduate Jobs
Location: Crawley
Closing Date: October 29th, 2011
Job Description
WRBM is a leading B2B publisher with more that 25 Internet websites dedicated to the food, hospitality, retailing, cosmetics and pharmaceutical industries. We have a strong online growth and are recruiting for an online marketing executive.
Reporting into the Marketing Director the successful candidate will be responsible for a broad range of marketing activities to promote the business globally.
Key areas of responsibilities will include:
Promotion: implement digital marketing campaigns to promote our services
Emailing: using our templates you will prepare and send our promotional emails. You will analyse the ROI of the campaigns.
SEO and PPC: you will collaborate with experts to look after the optimisation of our websites.
Social Media: you have a strong interest for social networks (Facebook, Twitter, LinkedIn) and understand their importance to raise our profile, brands and traffic.
Web Analytics: using Google Analytics you will monitor traffic to report performances. Evaluate the ROI of our marketing campaigns. Analyse and make recommendations on site improvements based on data analysis.
Project Management: you are organised and able to respect deadlines
The successful candidate will have experience in, and a true passion for online marketing; be knowledgeable in HTML and design software; have an interest in Search Engine Optimisation (SEO); and have excellent organisational skills.
This is a fantastic opportunity to work with within a team of online marketing experts, in a Company with a strong progressing online path. Benefits include:
- A contributory pension scheme
- Life Assurance
- 25 days’ holiday
- Discounted gym membership
- Free car parking
- Free shuttle service from Three Bridges station
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