Supporter Marketing Pathway Volunteer Internship
Posted on August 18th, 2010
Employer
Barnardo's
Job Description
Purpose of position:
Fundraising is vital to Barnardo’s. In an increasingly challenging market it is crucial that we are able to keep our supporters engaged with our work, and find new routes to gain more supporters. The Fundraising Supporter Marketing Team focuses on marketing to the general public both to recruit new donors to Barnardo’s and retain existing donors to ensure we are able to maximise the money we raise. This will be a varied role working across different marketing channels where you will be able to see what is involved in marketing in the charity sector today! We are responsible for generating over £10 million pounds every year!!!
This role will involve working with some of our major income streams and fundraising campaigns, including our Online Ethical Gifts website (Real Gifts), Barnardo’s Donate Page, helping devise a new Fundraising Newsletter, assisting in the roll out of our new digital supporter loyalty programme and helping to create new acquisition giving products for 18 – 25 year olds.
Key Responsibilities:
- Work with the Team, to research new acquisition giving and prospecting products
- Work with members of the Team to develop on and off-line materials to support our fundraising including copywriting, working with in-house design studio and external creative agencies
- Assist with the launch of Barnardo’s new digital supporter loyalty tool
- Analyse past marketing campaigns and make recommendations for future campaigns including mail, e-mail and telemarketing appeals
- Assist with compiling benchmarking report to compare Barnardo’s with various other charities
Person Specification:
- Good communication skills
- A high level of interpersonal skills
- Ability to work as part of a team
- Good organisational skills
- Ability to work proactively and work on a number of projects at the same time
- Analytical/numeracy skills
- Familiarity with MS Office
Barnardo's will offer interns:
- CV/Application Writing and Interview Skills training
- Access to the Barnardo’s internal vacancy list
- Supervision and support throughout the internship
- Any training relevant to the volunteer internship role
- Reference on completion of the internship
- £4 lunch allowance plus travel to and from work
Period of opportunity: 4th October – 17th December
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